BA (Hons) Mass Communication

Mass Communication at Winchester teaches students high-level production, strategy, planning and analytic skills in broadcast, interactive, social and personal media.

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BA (Hons) Mass Communication at University of Winchester

UCAS code: SH3P

Entry Requirements*

Typical offer:

2016 Entry: 260-300 points

2017 Entry: 104-120 points

*UCAS has changed the way they calculate the tariff for courses starting in September 2017. Find out more about the new tariff.

Degree duration:

3 years full-time; 6 years part-time

International Baccalaureate:

26 points

If English is not your first language:

Year 1/Level 4: IELTS 6.0 (including 6.0 in writing) or equivalent

Course Tuition Fees and Additional Costs

UK/EU/Channel Islands and Isle of Man

2016 Entry (Full-time) | £9,000 p/a
Part-Time £1,125 per 15 credit module. The number of credits available per module may vary.  Students can take up to a maximum 90 credits per year, so the maximum fee in a given year will not exceed the government permitted rate of £6,750.
Total Cost £27,000 (3 years)

International Students

2016 Entry (Full-time) | £11,300 p/a
Part-Time £1,410 per 15 credit module. The number of credits available per module may vary.  Students can take up to a maximum 90 credits per year.
Total Cost £33,900

For further details, click here

Additional costs:

To find out what general costs are included or excluded in the course fees, such as textbooks and travel expenses, please click here

Other Information

Study abroad (optional):

USA; Asia (Japan)

Work placements:

Students have the opportunity to take part in a work placement or work with a non-profit making organisation.

Location:

Taught elements of the course take place on the King Alfred Campus or at West Downs, Winchester

Suitable for applicants from:

UK, EU, World

Student satisfaction:

96% of students are satisfied with the quality of the course (https://unistats.direct.gov.uk

Pre-approved for a Masters:

University of Winchester students studying Bachelor Honours degrees are pre-approved to start a Masters degree at Winchester. To be eligible students must apply by the end of March in their final year and meet the entry requirements of their chosen Masters degree.

Terms and Conditions 

For more information about the University of Winchester's terms and conditions click here.

Students gain a comprehensive and in-depth understanding of mass communications. This includes studying the analysis, production,  strategic use and deployment of mass communications  in a range of commercial and social contexts.

A particular focus of the course is on digital and social media and how such media are transforming the social and business world. Students develop high-level skills in the production and manipulation of digital media, consider how media communications can be used in a strategic manner in campaigns across different platforms and how communications can be understood and critically examined. Students engage in substantial amounts of creative work across a range of platforms and develop expertise in one or more of the key fields of mass communication.

The degree uses a wide range of teaching approaches including creative project-based learning, case studies, practical  workshops, lectures, seminars and tutorials. Students are encouraged to engage with industry.

Facilities

Open 24 hours a day, the Multimedia Centre offers outstanding industry-standard facilities including two HD TV studios with green screens, a newsroom, a computerised radio studio, and facilities for multi-track audio recording. A wide range of equipment is available and the Centre is an Apple Certified Training Centre.

Year 1

  • Key Concepts in Media Studies
  • Media Studies in the Twenty-first Century
  • Image 1 and 2
  • Media Skills 1 and 2
  • Manipulating Media

Year 2

  • Multimedia Project 1 and 2
  • Advertising and Branding
  • Media and the Making of the Modern World
  • Enterprise
  • Social Media
  • Media Campaign Management

Optional modules:

  • Work Placement
  • Volunteering
  • Media Institutions

Year 3

  • Extended Independent Study
  • Business of the Media
  • Audio Culture
  • Consuming and Regulating
  • Media Solutions
  • Politics and the Media

For further information about modules, please view the course leaflet (see right hand side).

Please note the modules listed are correct at the time of publishing, for full-time students entering the programme in Year 1. Optional modules are listed where applicable. Please note the University cannot guarantee the availability of all modules listed and modules may be subject to change. For further information please refer to the terms and conditions at www.winchester.ac.uk/termsandconditions

The University aims to shape 'confident learners' by enabling students to develop the skills to excel in their studies here and be transferable to further studies or the employment market. Staff and students form a community of learners who, together and independently, seek to generate and exchange knowledge. Over the duration of the course, students develop independent and critical learning, building confidence and expertise progressively through independent and collaborative research, problem solving, and analysis with the support of staff. Students take responsibility for their own learning and are encouraged to make use of the wide range of available learning resources available.

Student learning is based upon a mix of highly innovative teaching strategies which include working to real life project briefs in teams and traditional approaches based around lectures and seminars. There is a strong focus on the use of new and social media and the creative use of technology.

Programme Leader

Further information

For more information about our regulations for this course, please see our Academic Regulations, Policies and Procedures library

 

The University is committed to providing timely and appropriate feedback to students on their academic progress and achievement, enabling them to reflect on their progress and plan their academic and skills development effectively. Students are also encouraged to seek additional feedback from their course tutors and lecturers.

At the University of Winchester validated programmes may adopt a range of means of assessing your learning. An indicative, and not necessarily comprehensive, list of assessment types you might encounter includes essays, portfolios, supervised independent work, presentations, written exams, or practical performances. The University is committed to ensuring that all students have an equal opportunity to achieve module learning outcomes. As such, where appropriate and necessary, students with recognised disabilities may have alternative assignments set that continue to test how successfully they have met the module's learning outcomes. Further details on assessment types used in the programme you are interested in can be found on the course page, by attending an Open Day/Evening, or contacting our teaching staff.

Graduates work within the communications industry  as journalists, social media managers, digital media designers, copywriters, public relations consultants, campaign managers and freelance digital media producers.

For more information about graduate employment visit From Freshers to Future - what will yours be?

For more information about graduate employment for the School of Media and Film

At the University of Winchester, we are committed to ensuring all our students gain employability skills to enable you to enter graduate level jobs and pursue the profession of your choice, for more information please read the Employability Statement.

Employability

The Destinations of Leavers from Higher Education (DLHE) record collects information about what those completing university go on to do six months after graduation. The Careers Service undertakes DLHE on an annual basis through surveys and a data collection process. DLHE is designed and strictly controlled by HESA.

While DLHE provides accurate information about first destinations, the data need to be viewed with some degree of care. Six months after leaving university is often a time of much uncertainty and change for leavers; many will be unsure of their long-term career plans and may take a temporary job or time out. The destinations of graduates only six months out of university do not necessarily reflect longer term career success and are therefore a crude measure of employability. Therefore, DLHE data should be viewed as merely a 'snapshot' of one particular year's experiences at a specific point in time.

Course Enquiries and Applications

Telephone: +44 (0) 1962 827234
UK and EU Students:Send us a message

International Students

International students seeking additional information about this programme can send an email to International@winchester.ac.uk or call +44 (0)1962 827023

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