Highlight projects and collaborations in Business, Law and Digital Technologies
Researchers in the Faculty of Business, Law and Digital Technologies are exploring a wide range of social justice and sustainability issues, from food poverty to overtourism and from children's privacy rights to supporting low-carbon solutions. We have an excellent track record of working in close collaboration with key external partners, particularly the local and regional business community. Find out more about collaborative partnerships in the University of Winchester Business School.
REF2021 Impact Case Studies
Centre for Information Rights projects
Overtourism and Tourismphobia
Overtourism and Tourismphobia: Understanding and addressing paradoxical tensions in creating and maintaining sustainable cities and communities is a year-long research project explores the phenomenon of overtourism (including tourismphobia) for three destinations in Hampshire (UK), Winchester, the New Forest and Southampton. The aim of the project is to generate workable sustainable tourism impact that simultaneously enables a tourist destination to thrive economically and fulfil the requirements of local residents and Sustainable Development Goal (SDG) 11, to 'strengthen efforts to protect and safeguard the world’s cultural and natural heritage'. This is underpinned by the conceptual application of Organizational Ambidexterity, a theory pertaining to paradox.
The project is funded by a BAM Transitions II grant.
- Dr Simon Smith (Department of Responsible Management and Leadership and Head, Hoare Centre for Responsible Management)
- Dr Hugues Seraphin (Department of Marketing)
Image by Rachel Claire on Pexels
Community Hunger Response-Ability: co-designing food poverty solutions
The problem of food poverty came into sharp focus in 2020, with many people having lost their jobs due to the Covid-19 pandemic. Suddenly, many families fpund themselves struggling to put food on the table.
Dr Martina Hutton, a Senior Lecturer in Marketing in the University of Winchester Business School, a champion school of the Principles of Responsible Management (PRiME), has been working closely with local and regional community partners such as the Winchester Food Partnership on a project titled Community Hunger Response-Ability. Looking specifically at the absence of community within community-focussed initiatives, her study will design a learning partnership whereby food poverty solutions are designed by the community for the community.
Learning partnerships are an original approach to framing social problems and initiate a mindset of innovation within communities. As communities co-design solutions to food poverty, these solutions will be more relevant to their wellbeing and more sustainable, enabling policy agendas to be assessed and prioritised more effectively.
The project is funded by the Association of Consumer Research, the Marketing Trust and the Academy of Marketing Impact.
Image by Joel Muniz on Unsplash
Low-carbon economy collaborative projects
Low-Carbon Solent/EMphasis 3 CO2 Reduction Projects
The University of Winchester has been collaborating with the University of Portsmouth, Solent LEP, Enterprise M3, Greentech South and wider stakeholder groups to support regional low-carbon innovations. The partnership has received funding from the European Regional Development Fund (ERDF). Led by John Richardson, Senior Lecturer in Innovation Management, the role of the University of Winchester is to provide assessment and award funding to local SMEs submitting applications for low-carbon innovations. The University has received many applications, with a high funding rate.
Supporting our local entrepreneurs and innovative businesses brings great benefits all round, adding real value to the strategic development of the business while engaging our students with live and complex challenges, and informing both our research and teaching. John Richardson, Senior Lecturer in Innovation Management
A highlight example of a funded initiative is the Earth Museum, a not-for-profit experimental enterprise that shares the University's values of sustainability and social justice. Their vision is to create innovative and engaging virtual learning resources that can be used in every home, classroom, museum and place, sharing and connecting the world’s cultural and natural heritage with people and places, empowering us to understand each other and look after the planet better.
Through elaborating on connections between stories and places we aim to inspire learning about global citizenship in support of United Nations Sustainable Development Goals. Dr Janet Owen, Founding Director of the Earth Museum
The Earth Museum has been working with the University since 2019; Founding Director Dr Janet Owen has recently been appointed as a Knowledge Exchange Fellow. The Earth museum currently collaborates with:
- The Centre for Enterprise, Design & Innovation (CEDI)
- Undergraduate Digital Futures students and Executive MBA students
- The Faculty of Humanities and Social Sciences to provide new teaching and learning opportunities, including offering student placements for its MA in Cultural Heritage and Resource Management
- The Institute of Education about how The Earth Museum can develop as a cross-curricular learning resource
The changing role of the management accountant
Since the turn of the century in the UK, there has been continuous change in the environments in which most businesses operate. This participatory project seeks to contribute towards the management accounting community of practice, made up of the practitioners themselves, employers, the professional accountancy bodies, academics and tuition providers, as well as the government and regulators.
Women in Digital Enterprise
A project aiming to promote the growth of local women-led digital businesses.
HEIF-supported Knowledge Exchange projects
The Faculty of BLDT runs a number of Knowledge Exchange projects that are supported by the University through its Higher Education Innovation Fund (HEIF) allocation from Research England.