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Please note, this course is not currently accepting applications for September 2023 entry.

  • Master the creation of new worlds that users become totally immersed in
  • Join a course that aims to help you explore, challenge and extend your limits, enabling you to achieve the most exciting outcomes possible
  • Take advantage of cutting-edge technology such as 3D printers, motion capture software and virtual reality headsets in our fully equipped Digital Design Studio
  • Complete professional commercial work on client-based projects to build your online portfolio throughout your degree
  • Focus on teamwork and collaboration, mimicking industry practice and increasing your employability

3D environments are what make virtual reality the powerful immersive experience it is. Whether it be a fantasy landscape that opens up inside someone’s living room or a past world brought to life in a museum, taking an initial vision and seeing it through to a complete 3D environment makes you, literally, a creator of new worlds.

Our Digital Media Development: 3D Environments course offers you the chance to become a developer of these virtual worlds for the growing gaming, heritage and education industries. And with an open mind and powerful tools at your disposal there has never been a more exciting time to study this rich and interactive area of design and creative technology.

The hub of the three-year course is our superbly equipped, hi-tech Digital Design Studio where you focus on creating 3D environments in Unreal and/or Unity software for virtual reality (VR) and augmented reality (AR). You also build confidence in creating, modelling and showing new ideas within a production team and gain industry-relevant experience working on live projects for real clients.

Year 1 gives you a solid grounding in the core principles of communication, 3D modelling and the integration of digital media among other topics. In addition, you focus on design and development of websites, apps, games, VR/AR, 3D visualisation and the principles of interactivity. Modules include 3D Modelling Principles, World Building and Rendering & Animation.

In Year 2, you develop practice in 3D modelling, scene design, animation, game production, 3D environments for game or heritage, VR/AR content and production solutions for specific media platforms. You have the chance to work on commercial projects for real clients, increasing your future employability.

In Year 3, you continue in your specialist area while studying business practice within the creative digital media industry. You are required to undertake two major negotiated projects, at least one of which is normally expected to be conducted with an industry partner as a placement. This provides you with a fully interactive online portfolio of work to impress future employers.

By the end of the programme you will be a highly skilled technologist, capable of receiving design ideas to develop and improve through to a finished and accomplished product.

Demand for creative technologists to work on websites, apps, games and other digital platforms has never been higher. Graduates work as software and design developers within industries such as internet and interactive media creators, game design and development, animation, virtual worlds, 3D modelling and interactive environments, augmented reality and gamification development.


Graduates work as software developers and design developers within industries such as internet and interactive media creators, game design/development, animation, virtual worlds, 3D modelling and interactive environments, augmented reality and gamification development.

Employers are interested in designers who possess more than the ability to generate ideas and technologists who have a creative approach to their work. Both must be familiar with the current trends as well as relevant technologies needed to implement those ideas; be able to model their ideas within the digital environment and be able to have a good understanding and dialogue with other people within a team who have responsibility for the technical realisation of their ideas.

The University of Winchester ranks in the top 10 in the UK for graduates in employment or further study according to the Graduate Outcomes Survey 2021, HESA.

Pre-approved for a Masters

If you study a Bachelor Honours degree with us, you will be pre-approved to start a Masters degree at Winchester. To be eligible, you will need to apply by the end of March in the final year of your degree and meet the entry requirements of your chosen Masters degree.


Suitable for applicants from:

UK, EU, World

Work placements

Students are encouraged to secure work placements at the end of their second year until the end of the first semester of their third year; the placements often lead to roles within their chosen companies after graduation. 

Study abroad

Our BSc (Hons) Digital Media Development: 3D Environments (Game and Heritage) course provides an opportunity for you to study abroad in the United States of America (USA).

For more information see our Study Abroad section.

Learning and teaching

Our aim is to shape 'confident learners' by enabling you to develop the skills needed to excel in your studies here and as well as onto further studies or the employment market. 

You are taught primarily through a combination of lectures and seminars, allowing opportunities to discuss and develop your understanding of topics covered in lectures in smaller groups.

In addition to the formally scheduled contact time such as lectures and seminars etc.), you are encouraged to access academic support from staff within the course team and the wide range of services available to you within the University.

Independent learning

Over the duration of your course, you will be expected to develop independent and critical learning, progressively building confidence and expertise through independent and collaborative research, problem-solving and analysis with the support of staff. You take responsibility for your own learning and are encouraged to make use of the wide range of available learning resources available.

Overall workload

Your overall workload consists of class contact hours, independent learning and assessment activity.

While your actual contact hours may depend on the optional modules you select, the following information gives an indication of how much time you will need to allocate to different activities at each level of the course.

Year 1 (Level 4): Timetabled teaching and learning activity*

Teaching, learning and assessment: 288 hours
Independent learning: 912 hours

Year 2 (Level 5): Timetabled teaching and learning activity*

Teaching, learning and assessment: 288 hours
Independent learning: 912 hours

Year 3 (Level 6): Timetabled teaching and learning activity*

Teaching, learning and assessment: 276 hours
Independent learning: 828 hours
Placement: 96 hours

*Please note these are indicative hours for the course. 

The Digital Media programmes are studio-based courses providing a working environment which mirrors industry practice whilst also affording good contact with peers and tutors doing studio based one-to-one teaching. The programme team are strongly in favour of learning by doing, so all modules are underpinned by practical project work. This not only provides you with an opportunity to practice newly-acquired skills and understanding but also an 'on task' means of assessing progress and the successful completion of modules.

Key features of the student experience are:

  • Opportunities to learn industry software, to gain certification from the major software companies such as Adobe, Apple and Autodesk.
  • Planning and exhibiting work in their own degree show 'TransMedia' to invited companies and have their own portfolio website.
  • Students are expected to attend digital media conferences/expo's such as Apps World, Eurogamer and Streaming Media to gain knowledge and experience of future technology and make important industry connections.


Taught elements of the course take place on campus in Winchester.

Teaching hours

All class based teaching takes places between 9am – 6pm, Monday to Friday during term time. Wednesday afternoons are kept free from timetabled teaching for personal study time and for sports clubs and societies to train, meet and play matches. There may be some occasional learning opportunities (for example, an evening guest lecturer or performance) that take places outside of these hours for which you will be given forewarning.


Our validated courses may adopt a range of means of assessing your learning. An indicative, and not necessarily comprehensive, list of assessment types you might encounter includes essays, portfolios, supervised independent work, presentations, written exams, or practical performances.

We ensure all students have an equal opportunity to achieve module learning outcomes. As such, where appropriate and necessary, students with recognised disabilities may have alternative assignments set that continue to test how successfully they have met the module's learning outcomes. Further details on assessment types used on the course you are interested in can be found on the course page, by attending an Open Day or Open Evening, or contacting our teaching staff.

Percentage of the course assessed by coursework

The assessment balance between examination and coursework depends to some extent on the optional modules you choose. The approximate percentage of the course assessed by different assessment modes is as follows:

Year 1 (Level 4)*:

67% coursework
0% written exams
33% practical exams

Year 2 (Level 5)*:

83% coursework
0% written exams
17% practical exams

Year 3 (Level 6)*:

100% coursework
0% written exams
0% practical exams

*Please note these are indicative percentages and modes for the programme.


We are committed to providing timely and appropriate feedback to you on your academic progress and achievement in order to enable you to reflect on your progress and plan your academic and skills development effectively. You are also encouraged to seek additional feedback from your course tutors.

Further information

For more information about our regulations for this course, please see our Academic Regulations, Policies and Procedures.


2023 Entry: 96-112 UCAS tariff points

Our offers are typically made using UCAS tariff points to allow you to include a range of level 3 qualifications and as a guide, the requirements for this course are equivalent to:

  • A-Levels: CCC-BBC from 3 A Levels or equivalent grade combinations (e.g. CCC is comparable to BCD in terms of tariff points)
  • BTEC/CTEC: MMM-DMM from BTEC or Cambridge Technical (CTEC) qualifications
  • International Baccalaureate: To include a minimum of 2 Higher Level certificates at grade H4
  • T Level: Pass (C or above on the core) in a T Level

 In addition to the above, we accept tariff points achieved for many other qualifications, such as the Access to Higher Education Diploma, Scottish Highers, UAL   Diploma/Extended Diploma and WJEC Applied Certificate/Diploma, to name a few. We also accept tariff points from smaller level 3 qualifications, up to a maximum of 32,   from qualifications like the Extended Project (EP/EPQ), music or dance qualifications. To find out more about UCAS tariff points, including what your qualifications are worth, please visit UCAS.

In addition to level 3 study, the following GCSE’s are required:

  • GCSEs in Mathematics and English Language at grade 4 or C, or higher. Functional Skills at level 2 is accepted as an alternative, however Key Skills qualifications are not. If you hold another qualification, please get in touch and we will advise further.

 If English is not your first language, a formal English language test will most likely be required and you will need to achieve the following:

  • IELTS Academic at 5.5 overall with a minimum of 5.5 in all four components (for year 1 entry)
  • We also accept other English language qualifications, such as IELTS Indicator, Pearson PTE Academic, Cambridge C1 Advanced and TOEFL iBT.

If you will be over the age of 21 years of age at the beginning of your undergraduate study, you will be considered as a mature student. This means our offer may be different and any work or life experiences you have will be considered together with any qualifications you hold. UCAS have further information about studying as a mature student on the UCAS website which may be of interest.

Course enquiries and applications

Telephone: +44 (0) 1962 827234
Send us a message

International students

If you are living outside of the UK or Europe, you can find out more about how to join this course by emailing our International Recruitment Team at or calling +44 (0)1962 827023

Visit us

Explore our campus and find out more about studying at Winchester by coming to one of our Open Days.

Year 1 (Level 4)

Modules Credits

Development Principles 20

This module introduces you to the key technologies and understandings associated with the programming using basic HTML, CSS and XHTML. You will engage with self-learning materials which will demonstrate how to use these important pieces of software. You will undertake a number of exercises that allow you to develop and demonstrate your competence with the software and be able to apply this to the creation of your own website. An emphasis is placed on the practice of digitising assets and developing content for multimedia platforms such as websites.

3D Modelling Principles 20

A 3D artist/visualiser makes use a range of different disciplines: sculpting, painting, engineering, lighting techniques, photography, architecture, physics, choreography, biology, and cinematography, to name a few. The act of observation and visual study is possibly the most important skill to be able to replicate the surrounding world. In this module you are introduced to these key 3D modelling elements and build an understanding for the different areas associated with the development of creating/designing/visualising in 3D.

Team & Project Planning 20

The key focus of this module deals with the principles of group processes both as learners and practitioners. You will be explore the key theories related to the successful management and leadership of groups and apply this to your own practice through a range of workshops and team building exercises. You will engage with the principles of managing and planning a project from inception to research and development of a final product.

Team & Project Mapping 20

Within this module students will explore the management of the project life cycle from inception through development to a final outcome. There will be a focus on interpreting a client’s brief and understanding the role of marketing within the development of that brief. In addition students will develop their reflective process through the giving and receiving of feedback from tutors and peers throughout the progress of the module.

World Building 20

Within this module students will be able to explore two specific loci of digital design and technology within the areas of interactive media and 3D environment modelling. Students will also continue to develop their own personal web site which links to the main DMD site. Their individual web site must show examples of their work, how ideas have been developed/taken forward and why, and perform as their professional digital portfolio.

Rendering and Animation 20

Within this module students will extend their critical understanding of the core technologies that are used in specific areas of the digital media industry. These will focus on interactive technologies and programming creating interactive environments. In addition students will explore and create objects a user may interact with, within an interactive environment.

Year 2 (Level 5)

Modules Credits

3D Environments 40

In this module you will undertake two development projects that introduces you to the different programming languages and platforms of your chosen specialist area of study. The projects will be contrasting and aimed at different target audiences so that you develop a critical sense of the end user and the technical needs of the end product. One of the projects is client focused and worked on in teams; the second is individual project and allows students to work one brief chosen by the student from a variety of Royal Society of Arts (RSA) briefs.

Project Research – Case Study 20

Students will use this research module to work alongside their individual RSA Design Focus project to assess and evaluate their design in greater detail. The areas researched should cover the technologies, tools, creative and/or technical approach used in fulfilling the RSA brief, the target audience and the design process used. Students will be expected to evaluate and engage in primary and secondary research to formulate their case study report and support their ability to develop, test, iterate and refine their RSA concept.

AR / VR Development 40

In this module you will undertake two development projects which introduces you to the development of different programming languages and platforms of your chosen specialist area of study. The projects will be contrasting and aimed at different target audiences so that you develop a good sense of the end user and the technical needs of the end product.

Both projects will be drawn from ‘real world’ briefs and may be led by a professional account handler, client or project manager. One of the projects is client focused and worked on in teams; the second is an individual project and allows students to promote their work via the creation of a live social media campaign.

Project Focus 20

Within this module you will explore all stages of the production process in putting an exhibition of student work together (End of Year Show). You will critically research the role of specialist skillsets within the production team, advanced production techniques, the generation of templates to speed up the design and production process and find techniques and strategies for testing and managing the quality of putting a display of digital products in a format for public viewing. This module will also introduce you to the range and structure of organisations and institutions that govern and set standards within the digital media industry. In addition you will develop an awareness of budgeting and analysing cost/time equations in relation to the development of project quotations. You will also undertake critical research to explore a range approaches to marketing and brand value relevant to the promotion of student work.

Year 3 (Level 6)

Modules Credits

Negotiated Development Placement 30

The undertaking of this major negotiated project work placement or client project will form the backbone to your experience of Level 6 of the programme. It will normally take place with an industrial partner whom you have identified and approached to host your learning task. 

Negotiated Development Final Project 30

The undertaking of this major negotiated task will compliment and contrast with your learning on your Negotiated Task 1. It may take place with an industrial partner whom you have identified and approached to host yorr learning task or it may be a ‘paper project’ which allows you to explore a project of your own choosing to a prototype level.

Major Research Project 40

In this module you will develop a fully researched, critical self-appraisal of your own practice in relation to your target area of the design/development industry. You will be asked to look at key examples of industry practice that you have identified through primary and secondary research and to evaluate your preparedness to enter the industry as well as identifying new opportunities and trends.

Enterprise Focus 10

In this module you will look further into the concepts, techniques and theories behind business practice both in a broad sense and within the design industry. The module will research aspects of entrepreneurship in relation to the analysis of markets, client needs and risk management. As part of the module you will be required to develop a model business plan for a business or major project that will prepare you for work both within a corporate structure and as a freelance worker.

Professional Portfolio Practice 10

A professional portfolio is a great way to showcase your best work, and highlight your involvement in challenging projects. It provides a great talking point during an interview, and gives more insight into your work than a curriculum vitae alone could. This module will introduce students to the different types of software used for creating professional portfolios, both online and printed. It will also encourage you to be critical in the selection and explanation of work chosen for the professional portfolio. How you present your portfolio and use within an interview will be explored through workshops and scenarios, and will help in presenting your work at the End of Year Exhibition ‘Transmedia’ in April and inclusion for New Designers exhibition in July.

Please note the modules listed are correct at the time of publishing, for full-time students entering the programme in Year 1. Optional modules are listed where applicable. Please note the University cannot guarantee the availability of all modules listed and modules may be subject to change. For further information please refer to the terms and conditions at
The University will notify applicants of any changes made to the core modules listed above.

Progression from one level of the programme to the next is subject to meeting the University’s academic regulations.

2023 Course Tuition Fees

 UK / Channel Islands /
Isle of Man / Republic of Ireland 


Year 1 £9,250 £14,700
Year 2 £9,250 £14,700
Year 3 £9,250 £14,700
Total £27,750 £44,100
Optional Sandwich Year* £1,385 £1,440
Total with Sandwich Year £29,135 £45,540

If you are a UK student starting your degree in September 2023, the first year will cost you £9,250**. Based on this fee level, the indicative fees for a three-year degree would be £27,750 for UK students.

Remember, you don't have to pay any of this upfront if you are able to get a tuition fee loan from the UK Government to cover the full cost of your fees each year. If finance is a worry for you, we are here to help. Take a look at the range of support we have on offer. This is a great investment you are making in your future, so make sure you know what is on offer to support you.

UK Part-Time fees are calculated on a pro rata basis of the full-time fee for a 120 credit course. The fee for a single credit is £77.08 and a 15 credit module is £1,156. Part-time students can take up to a maximum 90 credits per year, so the maximum fee in a given year will be the government permitted maximum fee of £6,935.

International part-time fees are calculated on a pro rata basis of the full-time fee for a 120 credit course. The fee for a single credit is £122.50 and a 15 credit module is £1,837.

* Please note that not all courses offer an optional sandwich year. To find out whether this course offers a sandwich year, please contact the programme leader for further information.

**The University of Winchester will charge the maximum approved tuition fee per year.


As one of our students all of your teaching and assessments are included in your tuition fees, including, lectures/guest lectures and tutorials, seminars, laboratory sessions and specialist teaching facilities. You will also have access to a wide range of student support and IT services.

There might be additional costs you may encounter whilst studying. The following highlights the mandatory and optional costs for this course:


Printing and Binding
The University is pleased to offer our students a printing allowance of £5 each academic year. This will print around 125 A4 (black and white) pages. If students wish to print more, printer credit can be topped up by the student. The University and Student Union are champions of sustainability and we ask all our students to consider the environmental impact before printing.


Coach trips
Students have the option to attend occasional coach trips to Exhibitions in London, usually 1 per year, possibly 2. (max total of 6 for the degree). It is sometimes possible to get use of the University minibus, however students will may need to pay a deposit for this. Indicative cost is £5 per trip.

Adobe ACA Certification
Students have the option to take a full online exam in Adobe certification during their degree. They can take up to 5 different exams over the duration of their course. Indicative cost is £30 per exam.

Printed portfolio
Students have the option to purchase an Extended Professional Portfolio in the second semester of their final year. Indicative cost is £30-40.


We have a variety of scholarship and bursaries available to support you financially with the cost of your course. To see if you’re eligible, please see our Scholarships and Awards.

Key course details

UCAS code
3 years full-time
Typical offer
96-112 points
On campus, Winchester